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New Braunfels Utilities Announces Update to Text Notification Program

FOR IMMEDIATE RELEASE
Contact: Melissa Krause
Chief Strategic Communications and Security Officer
830.629.8440 |  mkrause@nbutexas.com

NBU customers will automatically be opted in to the new 830.629.4628 text notification number

(New Braunfels, TX – February 14, 2023) – New Braunfels Utilities (NBU) announced that beginning February 21, 2023, all current NBU customers will be opted in to receive emergency and electric outage notifications via text message from NBU through its new ten-digit long code number. The previous short code number, 85700, will be replaced with 830.629.4628, ensuring it is a recognizable and trusted number.

This change is necessary as mobile carriers are phasing out shared short code numbers, like 85700, and opting for typical ten-digit telephone numbers. Long code numbers are meant to help protect those on the receiving end of business text messages. New Braunfels Utilities’ customers can readily verify that they are receiving a message from NBU by easily recognizing the number, limiting the probability for spam texts.

New Braunfels Utilities’ customers must have an up-to-date cell phone associated with their account for the text notification program to work. New Braunfels Utilities’ customers should expect a text message on February 21 confirming this change. An opt-out option will be available for those who do not wish to receive text notifications.

For details on NBU’s new text notification opt-in number, visit nbutexas.com/text-programs.

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About New Braunfels Utilities:
New Braunfels Utilities (NBU) strives to be a trusted community partner dedicated to excellence in service and is one of 2,000 community-owned, nonprofit public power electric utilities in the nation.  With a mission of strengthening our community by providing resilient essential services, NBU is governed by a Board of Trustees comprised of residents appointed by the New Braunfels City Council. New Braunfels Utilities provides electric, water, and wastewater services.  Utility revenues are continually invested back into the systems of the customers, which benefits the community.  New Braunfels Utilities makes an annual transfer to the City of New Braunfels, which in turn helps to pay for services such as fire, police, and parks.  Follow NBU on Facebook at facebook.com/newbraunfelsutilities, on Twitter at @nbutexas, and to learn more, visit nbutexas.com.